adidas Golf and Maple Leaf Junior Golf Tour extend major partnership for 3 years
Vancouver, BC – (January 21, 2025) – The non-profit Maple Leaf Junior Golf Tour (MJT), Canada’s leading Junior Tour with 100 tournaments across the country, is thrilled to announce the expansion and three-year renewal of its longtime and major partnership with adidas Golf, a global leader in the design and manufacture of athletic footwear, apparel, and accessories.
This valuable Diamond Level Partnership collaboration extends through December 2027, and has increased in scope, further elevating junior golf in Canada and providing premier products to young athletes. The prestigious MJT National Championship presented by adidas Golf and the continuation of the elite MJT adidas Golf Series of high-level multi-day tournaments both fall under the agreement, highlighting adidas Golf’s commitment to fostering the growth of junior golf in Canada.
As a marquee sponsor, adidas Golf has increased their overall support of the Maple Leaf Junior Golf Tour with significant contributions and benefits designed to enhance the MJT experience. This includes substantial tee gifting and prizing at MJT events, the outfitting of the qualified players in the MJT National Championship with adidas Golf polos and hats, an exclusive discount to MJT members of up to 25% off retail items and 15% off clearance items on adidasgolf.ca, playing a major role at MJT fundraisers and remaining the Official Apparel of MJT staff and volunteers.
“MJT has been proud to partner with adidas Golf for over a decade, and this multi-year renewed collaboration ensures that we can continue delivering exceptional opportunities for junior golfers nationwide,” said Trent Matson, National Director of Operations, MJT. “The ongoing support from adidas Golf helps showcase the incredible talent of our athletes. We’re beyond excited to have their long term commitment behind developing Canada’s future stars!”
"We are incredibly excited to extend our partnership with the Maple Leaf Junior Golf Tour. The team here at adidas Golf are passionate about supporting young golfers and helping them reach their full potential both on and off the course,” said Jeff Feltrin, General Manager, adidas Golf Canada. “This partnership extension allows us to continue to equip the next generation of players with the tools they need to succeed, while also fostering a love for the game. We look forward to continuing this journey with the MJT and making an even greater impact on the future of Canadian golf."
The non-profit Maple Leaf Junior Golf Tour is Canada’s number one Junior Golf Tour as well as the only national junior tour run exclusively by PGA of Canada Professionals and the ‘Road to College Golf’ in Canada. This valuable partnership with adidas Golf strengthens MJT’s mission of promoting the game of golf and supporting the next generation of champions.
For background information on either organization, visit adidas Group or Maple Leaf Junior Golf Tour.
About adidas Group: adidas is a global leader in the design and manufacture of athletic footwear, apparel, and accessories, committed to pushing the boundaries of innovation to help athletes perform at their best. Founded in 1949 by Adolf “Adi” Dassler, adidas has grown to become one of the most recognized brands in the world, known for its iconic three-stripe logo and its dedication to sustainability, inclusivity, and performance. With a focus on creating cutting-edge products for athletes across a variety of sports, adidas is committed to inspiring and empowering individuals to unlock their full potential, both in sport and in life. Through collaboration with athletes, designers, and partners, adidas continues to drive progress in the world of sports and fashion, delivering high-quality products that combine style, functionality, and sustainability.
About the MJT: The non-profit Maple Leaf Junior Golf Tour is Canada’s number one Junior Golf Tour as well as the only national junior tour run exclusively by PGA of Canada Professionals and the ‘Road to College Golf’ in Canada. The organization is supported by valued Diamond, Platinum, Gold, Silver, and Bronze Partners. The MJT hosts over 100 events across Canada, including free Ford Go Golf Junior Clinics, the MJT Mini Tour for 12U, and multi-day events for competitive players aged 11-19 which also offer qualifiers for international tournaments. The program has annual awards, scholarships and incentives to help reward performance and participation throughout each season. MJT alumni include many Professional Tour players and PGA of Canada Professionals, as well as Canadian Amateur, National and Provincial Junior Champions. The MJT aims to develop champions, in golf and in life, promoting the game from grassroots through to the provincial, national, university and professional levels.
Media Contact: Jessica Parker, marketing@maplejt.com
Marketing Manager, MJT